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The SF Egoist proudly presents ONCE.

Eleven of San Francisco's greatest creative minds walk into a bar. No, it's not the start of a joke. It's ONCE - a one time, once-in-a-lifetime gathering of the city's most creative people, brought to you by us, the SF Egotist.

For one night, in one secret location, we gathered together the likes of Rich Silverstein, Co-Chairman/Co-Founder of Goodby Silverstein & Partners; Scott Duchon, Chief Creative Officer at twofifteenmccann; Stephen Goldblatt, Executive Creative Director at Evolution Bureau; Ron Lim, Creative Director at ATTIK; Tommy Means, Founding Partner of Mekanism; DJ O’Neil, Chief Executive Officer at Hub Strategy; PJ Pereira, Chief Creative Officer at Pereira & O’Dell; Rob Price, Executive Creative Director at Eleven Inc.; Kevin Roddy, Chairman and Chief Creative Officer at Publicis & Hal Riney; Steve Stone, Executive Creative Director at Heat; and Paul Venables, Founder and Creative Director of Venables Bell & Partners.

Then we sat back and let our city's most-estemed creatives talk, in an open-forum roundtable, about anything and everything regarding creativity. Trust us when we say this is the most epic knowledge dropping we've ever seen - and in our 10-part series there's something for literally everyone who works in advertising. It's insight that most of us would never otherwise hear.

The entire 10-part series can be found on the SF Egotist channel. Here's the trailer:

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